PDFs and spreadsheets don’t make it onto a website.
If presenting your line means somebody manually retypes 400 SKUs, your line quietly doesn’t get presented. The supplier with a live feed wins the placement by default.
The independent retailers who survive the next decade will be the ones who modernized. And when they modernize, they consolidate — toward the suppliers whose inventory is easy to present, easy to request, and easy to sell. That decision is being made right now, quietly, one retailer at a time.
When a retailer modernizes their storefront, somebody has to decide which suppliers appear on it. That decision usually gets made by whoever’s data is cleanest and whoever’s process needs the least explaining — not by whoever has the best relationship. Relationships get you the meeting. Integration gets you the shelf.
If presenting your line means somebody manually retypes 400 SKUs, your line quietly doesn’t get presented. The supplier with a live feed wins the placement by default.
A retailer with a hot customer waiting doesn’t want to leave a voicemail. Whoever answers first — or answers automatically — gets the sale attached to it.
One connected retailer is one storefront. Fifty connected retailers is a distribution network you didn’t have to build, staffed by people who already sell for a living.
Everything here already runs in production for a wholesale jewelry operation moving eleven thousand products across connected retail storefronts.
Invite a retailer by name and email. They sign up, set the markup they require, generate an API key, and your approved catalog appears in their storefront with their pricing applied. No CSV exports, no version drift, no “which spreadsheet is current?”
Markup policy lives on the subscription, not the key — set floors, defaults, and rounding per retailer. Retailer-facing payloads carry only active, source-linked products and calculated retail pricing. Your cost, source identifiers, match confidence, and price deltas never leave the building.
Retailer memo requests arrive structured, with the pieces attached and your team notified — instead of a voicemail describing a ring. Everyone can see where a piece is without asking who has it.
AI drafts a wholesale description, a consumer description, and SEO metadata for every active product from your real source data — with human review before anything is used. Your retailers get sellable copy instead of a stone report, and you stop being the bottleneck on their launch.
A designed education sheet per piece — history, craftsmanship, who it’s for — so a retailer’s newest salesperson can speak about your merchandise like an expert. Suppliers who make their retailers look good get reordered.
Wholesalers need a modern presence too — a private, credentialed B2B storefront for your accounts, and a public face that makes new retailers want to open one. Same platform, same catalog, no second system.
Feed access is invite-based and revocable, so you’re never publishing your catalog into the open. You decide who gets access, what they see, and what it costs them — and you can turn it off in one click.
The sophisticated retailers will survive. And they’ll bring their suppliers with them.
Why we build for both sides of the counter
Every dollar spent making a retail account better at selling your merchandise comes back through that account for years — and it’s the one investment your competitors can’t match by cutting price.
A retailer who can present 400 of your pieces online sells more of your line than one who can show the nine in the case.
When your feed is wired into their storefront and their workflow, switching suppliers stops being a phone call and starts being a project.
“We’ll put our inventory on your website with your pricing, live” is a materially better opening than a line sheet and a catalog.
No. Retailer keys are subscription-scoped and return only active, source-linked products with retailer-calculated pricing. Source links, external product IDs, match methods, match confidence, price deltas, raw cost, and markup internals are all excluded from the payload by design — not by configuration you might forget to set.
No. Feed access works through an invite and an API key regardless of who built their storefront. The experience is deepest when both sides are on the platform — memo routing, briefing cards, and attribution all connect — but the feed itself doesn’t require it.
No. We connect to it. Products, clients, memos, and invoices reconcile from your existing source system with clear provenance on every record, and nothing writes back to an external system without review.
Yes. Access is per-subscription and only approved, active products are exposed. You can adjust or revoke a retailer’s access at any time; disabling a subscription immediately revokes its keys.
Usually we do it with you. Most suppliers start by connecting a handful of their most forward-leaning retailers, then use those stores as the proof when they take it to the rest of the book. We’ll help you frame it — and we’ll do the technical work on the retailer’s side.
Bring us the moving pieces — your storefront, your suppliers, the tools you run today. In one walkthrough we’ll map them and show you exactly what JewelersDigital connects, using your store as the example.